Primer

Primer is a unified payment and commerce service that streamlines customer journeys and facilitates expansion into new markets.

With Primer, I had the opportunity to design a product that simplifies complex payment journeys while enabling businesses to expand into new markets. My role as Senior Product Designer was to ensure that every interaction within the platform felt seamless and intuitive. Whether users were managing payments, integrating new tools, or scaling their operations, my goal was to create a product that felt effortless to navigate.

One of the most challenging and rewarding aspects was designing a solution that catered to both technical teams and non-technical users. I collaborated closely with cross-functional teams to ensure that the design supported technical integrations while remaining accessible to all users. This meant balancing clarity, functionality, and aesthetics in every detail.

The end result was a platform that not only streamlined payment processes but also empowered businesses to innovate and grow. Seeing how Primer helped users simplify their workflows and achieve their goals reminded me why I love solving complex problems through thoughtful design.